Email design

Choose what appears in your newsletter emails and how they look: header, title, footer, fonts, colours and buttons.

Who can do this: Administrators. Each newsletter has its own design.

Your posts are turned into email automatically: the same text, images and cards, in a layout that works in every inbox. Each newsletter has its own settings for what goes around the post and how it looks.

Go to Settings → Newsletters.
Next to the newsletter, select Edit.
Use the Content and Design tabs. The preview on the left updates as you go.
Select Save. The new design is used for the next email you send.

What’s in the email: the Content tab

Setting	What it does
Header image	A banner across the top of every email. 1200×600 pixels is recommended.
Publication icon, Publication title, Newsletter name	What shows at the top, above the post. The icon option appears once your site has an icon.
Post title	Shows the post’s title at the top of the email.
Post excerpt	Adds the post’s excerpt under the title.
Feature image	Shows the post’s feature image.

Scroll down for the footer:

The Content tab scrolled to the Footer: switches for Ask your readers for feedback, Add a link to your comments, Show share button, Share your latest posts and Show subscription details, an Email footer text box, and Promote independent publishing.

Setting	What it does
Ask your readers for feedback	Adds “More like this” and “Less like this” buttons, so you can see what lands.
Add a link to your comments	Adds a button to the post’s comments. Shown only when comments are on.
Show share button	Adds a button readers can use to share the post.
Share your latest posts	Lists your most recent posts at the bottom.
Show subscription details	Adds a box telling each reader why they get the email, for example that they’re a free subscriber.
Email footer	Your own text: a postal address, a sign-off, or legal text.
Promote independent publishing	A small “Powered by Blogaly” link at the very bottom. Turn it off if you’d rather not show it.

How it looks: the Design tab

The Design tab: Background color, Heading font set to Clean sans-serif, Heading weight Bold, Body font Clean sans-serif, Header background color, Post title color, Title alignment and Section title color.

Global: Background color, Heading font and Heading weight, and Body font. Fonts are Clean sans-serif or Elegant serif, which every email app can show.
Header: Header background color, Post title color and Title alignment (left or centred).
Body: Section title color, Button color, Button style (fill or outline), Button corners, Link color, Link style, Image corners and Divider color.

The same email preview after switching Heading font and Body font to Elegant serif and aligning the title to the left. — Elegant serif headings and body, title aligned left.

What readers get

This is a real email from the demo site, with the default design. Every email ends with your site name, the year and an Unsubscribe link. You can’t remove the unsubscribe link: it’s required by law in most countries and by the big inbox providers.

Good to know

Send yourself a test from the publish screen before a big send, and open it on your phone. See Send a post as an email.
Some email apps show images only after the reader allows them. Don’t put anything essential only in an image.
Very long posts can be cut short by some email apps (Gmail clips messages over about 100 KB). Readers can always select View in browser.
Dark mode in email apps can change your colours. A light background with dark text holds up best.
Welcome emails have their own design. See Welcome emails for new members.

Last checked against the product on 7 November 2026.

Set up your newslettersTurn on newsletter sending, choose who gets your posts by default, and name, describe and add newsletters.Send a post as an emailChoose publish and email, publish only, or email only, pick who gets it, preview and test it, then send now or on a schedule.Welcome emails for new membersSend an automatic welcome to everyone who signs up: write it, preview it, send yourself a test and switch it on.Logo, colours, fonts and layoutUse the design editor to add your logo and icon, pick an accent colour and fonts, and adjust your theme’s layout, with a live preview.

Still stuck?

Tell us what you were trying to do and what you saw, and we’ll help you sort it out.